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The third party is an agent who sells SEO reseller program to the customer. The agent works as a middle man between Seo company and client; he make the client agree to buy the SEO services of the company, and for successful sign up of the client, he earns commission. The commission amount can vary from case to case; all depends on the agreement for selling a particular SEO reseller program. Some programs would earn you more commission than others. Nonetheless, you would be able to earn a handsome amount by selling SEO reseller program to customers.